POTTERY BARN KIDS AND POTTERY BARN TEEN DEBUT EXCLUSIVE HOME FURNISHINGS COLLABORATION WITH ICONIC FASHION BRAND LOVESHACKFANCY
New collaboration provides LoveShackFancy’s classic-impressed aesthetic into textiles, occasional furnishings, ornamental equipment, backpacks, and décor now obtainable at Pottery Barn Little ones and Pottery Barn Teenager
SAN FRANCISCO, January 19, 2023–(Organization WIRE)–Pottery Barn Little ones and Pottery Barn Teenager, portfolio manufacturers of Williams-Sonoma, Inc. (NYSE: WSM), the world’s premier electronic-1st, structure-led and sustainable house retailer, announced now a partnership with renowned manner and lifestyle model, LoveShackFancy. The collaboration is LoveShackFancy’s first and only dwelling furnishings style and design partnership in the children’s and teen’s sector, thoughtfully pairing LoveShackFancy’s signature floral and passionate aesthetic with the field-top basic safety, sustainability and craftsmanship of the Pottery Barn Young children and Pottery Barn Teenager brands. The collections are now obtainable to shop solely at Pottery Barn Little ones and Pottery Barn Teen.
This press launch characteristics multimedia. Look at the entire release listed here: https://www.businesswire.com/news/dwelling/20230119005145/en/
LoveShackFancy x Pottery Barn Young children (Photo: Pottery Barn Children)
“Collaborating with LoveShackFancy to convey their signature aesthetic of delicate florals and romantic details into baby, children and teen rooms has been a genuine satisfaction,” claimed Jennifer Kellor, President, Pottery Barn Youngsters and Pottery Barn Teen. “The assortment we’ve designed jointly is the fruits of our teams partnering to reimagine the spirit and design of LoveShackFancy into new products groups.”
Enchanting prints for the collection of textiles, backpacks, lunch bags, and Easter baskets have been inspired by iconic LoveShackFancy styles. That includes intricate detail, every piece inside of the selection presents kids and teenagers the prospect to build a aspiration-like space that is stylish and entertaining.
“We are beyond enthusiastic to lastly complete this desire collaboration with Pottery Barn Kids and Pottery Barn Teenager to broaden our whimsical prints into new merchandise. We have preferred our preferred florals to adorn their elevated furniture so that teenagers and youngsters are in a position to convey a piece of the LoveShackFancy spirit into their houses,” stated Rebecca Hessel Cohen, Founder and Resourceful Director of LoveShackFancy.
To find out a lot more about the collection, visit www.potterybarnkids.com/loveshackfancy and www.potterybarnteen.com/loveshackfancy. Sign up for the dialogue on social media with @potterybarnkids, @potterybarnteen, and @loveshackfancy.
ABOUT POTTERY BARN Children
Released in 1999, Pottery Barn Young children presents special residence furnishings readily available on the web and in shops globally to make child-friendly, eco-mindful, classy, and ground breaking areas. Pottery Barn Kids’ mission is to carry the utmost in excellent design and style, sustainability, and security into every family’s property. Products are rigorously analyzed to fulfill the best youngster safety benchmarks and are expertly crafted from the best resources to previous over and above the childhood several years. Pottery Barn Little ones is a member of Williams-Sonoma, Inc. (NYSE:WSM) and participates in The Critical Benefits, a free of charge-to-join loyalty application that provides members unique rewards across the family of brands.
ABOUT POTTERY BARN Teen
Introduced in 2003, Pottery Barn Teen features home furnishings and remedies to build areas that replicate who teens are and how they dwell. Accessible on the internet and in outlets globally, Pottery Barn Teen brings the finest in excellent design with a focus on eco-friendly and sustainable resources that have a low influence on the surroundings. Pottery Barn Dorm, introduced in 2010, is Pottery Barn Teen’s offering of dorm home furnishings and essentials with the same high-quality and dedication to type. Pottery Barn Teen is a member of Williams-Sonoma, Inc. (NYSE:WSM) and participates in The Key Rewards, a cost-free-to-sign up for loyalty plan that offers associates distinctive added benefits throughout the family members of brands.
ABOUT LOVESHACKFANCY
LoveShackFancy is inspired by classic finds the assortment is loaded in detail, flattering silhouettes, gentle hues, and intricate lace, with an emphasis on whimsical hand-dyed fabrics and enchanting classic-motivated romantic floral prints. The brand name originated from Rebecca Hessel Cohen’s desire to style and design the excellent bridesmaid dress for her individual ethereal summer months wedding at her family dwelling in Bridgehampton. From an preliminary collection of hand-dyed silk dresses, LoveShackFancy promptly received a dedicated pursuing for its intimate items that whisper of aspiration escapes and unique times. Sellout collaborations include things like Hurley, Bogner, American Female and Bandier. Whilst the brand name is stocked at notable wholesale accounts this kind of as Neiman Marcus, Saks Fifth Avenue, Harrods and Selfridges, as well as choose on the internet stores Internet-A-Porter and Revolve. LoveShackFancy received the WWD Award for The Best Executing Manner Business, and Rebecca has been profiled and highlighted on the address of the New York Times Style area. LoveShackFancy now has 16 boutiques throughout the U.S., including 11 of which have opened doors because 2020. The shops are located in Manhattan’s West Village and Higher East Side NY, Sag Harbor, NY, Southampton, NY, Palm Beach front, FL, Miami, FL, Greenwich, CT, Charleston, SC, West Hollywood, CA and Newport Seaside, CA, Dallas, TX, Austin, TX, Houston TX, Nashville, TN, Scottsdale, AZ, and London, British isles.
WSM PR
Perspective supply variation on businesswire.com: https://www.businesswire.com/information/household/20230119005145/en/
Contacts
Molly Terrell
Public Relations, Pottery Barn Children & Pottery Barn Teenager
[email protected]
Lauren Sanchez
Public Relations, Pottery Barn Children & Pottery Barn Teen
[email protected]